Buy Online Pickup in Store/Curbside (BOPIS) Solution

Retailers today are adopting the BOPIS model to meet customer expectations. Buy online, pick up in-store — or BOPIS — is the perfect way for retailers to drive in-store foot traffic and connect their offline and online experiences. The option, sometimes called click-and-collect, has been amplified by recent conditions around the globe as retailers battled with the ongoing coronavirus pandemic.

Why is having a BOPIS offering so important?

It allows for your customers to have the best of both worlds, online shopping and in-person pickup. They get to shop from the comfort of their own home, don’t have to pay shipping fees and can normally pick up the next day.

BOPIS leads to increased online activity and sales

43.7% of the top 500 retailers with physical stores are offering BOPIS – Digital commerce 360

Customers select the BOPIS option 4x more and 40% of total retail orders are now BOPIS –Kibo commerce data

And increased satisfaction

83% of consumers find convenience while shopping to be more important and 70% said BOPIS improved their shopping experience –NRF

65% of surveyed shoppers used BOPIS to counter shipping fees. –Invespcro

Spectralink has created a turnkey BOPIS solution

Leveraging our superior enterprise mobile devices, Spectralink delivers a highly functional, flexible, and proven BOPIS solution for retailers. From all-in-one enterprise smartphones, order management and inventory system integration, BOPIS application workflow, telephony infrastructure skills, implementation services, and single point of contact support – Spectralink can deliver a fully functional BOPIS solution in weeks.